PRIVACY POLICY
Effective Date: October 7, 2025
Last Updated: October 7, 2025
This Privacy Policy explains how Innovation Digital Marketing (the "Site Operator," "We," "Us," or "Our") collects, uses, shares, and protects the personal information of visitors who use the website Asheville Electrical Contractors (the "Site") or who contact us via telephone.
1. Contact and Operator Information
Asheville, NC, and surrounding areas
Note on Relationship: We operate this website as a third-party lead generation platform to connect consumers in the Asheville, NC, area with independent local service businesses.
2. Information We Collect and Sources
We collect Personal Information from you directly (via forms or phone calls) and automatically (via tracking technology).
Name, Email Address, Phone Number, Physical Address (for service quote)
Caller ID (phone number), time and date of call, duration, and verbal content of the conversation (if recorded or monitored).
City, state, and region inferred from your IP address or phone number area code.
IP Address, browsing history, pages viewed, time spent on site, referring pages.
Innovation Digital Marketing does not knowingly collect Sensitive Personal Information.
3. How and Why We Use Your Information (Purposes of Processing)
Innovation Digital Marketing uses the collected Personal Information for the following business purposes:
The primary purpose is for Innovation Digital Marketing to receive your request (via form or phone) and transmit it as a lead to one or more relevant local service providers (our clients) so they can fulfill your service request. Your submission/call is your explicit direction to share your information for this purpose.
We may monitor or record telephone calls for quality assurance, training, and to verify the details of the service request before transferring the lead.
To respond directly to your inquiries and service requests.
To send you marketing or promotional emails about related services or special offers, only if you have provided your consent.
To monitor website traffic, analyze user behavior, and measure the effectiveness of our marketing.
4. Sharing and Disclosure of Personal Information
Innovation Digital Marketing discloses your Personal Information to the following categories of third parties:
Local Service Businesses (The Lead Recipient): We share your Identifiers, Inquiry Details, and potentially Call Content with the specific local service business that can address your request. This sharing is necessary to perform the service you requested by submitting the lead or placing the call.
Third-Party Service Providers: We engage external companies who act on our behalf, including Call Tracking/Monitoring Providers, Email Providers, and Hosting Providers.
Analytics and Advertising Providers (For Targeted Advertising): We share Internet Activity and Inferred Geolocation Data with platforms like Google Analytics and other ad networks for cross-context behavioral advertising.
Legal Authorities: If required by law, court order, or governmental regulation.
Notice of Right to Opt-Out of Sharing
Innovation Digital Marketing does not sell your Personal Information for monetary compensation. However, because we share data with third-party advertising partners to customize advertising messages to you (a process known as "cross-context behavioral advertising"), this may be considered a "Share" under the California Consumer Privacy Act (CCPA/CPRA).
You have the right to direct us not to "share" your Personal Information for this type of targeted advertising.
5. Notice Regarding Telephone Communications and Recording
By calling the phone number listed on the Asheville Electrical Contractors Site, you understand and agree to the following:
Consent to Sharing: You consent to Innovation Digital Marketing collecting your phone number and verbally provided personal information, and sharing this information with local service businesses for the purpose of receiving a quote or service.
Call Monitoring and Recording: Calls to the phone number displayed on this Site may be monitored and/or recorded for quality assurance, training, and verification purposes.
Jurisdiction Notice: Laws regarding the recording of conversations vary by state. By continuing with the call after receiving a notification that the call is being recorded, you consent to this monitoring and/or recording.
6. Cookies and Tracking Technologies
Our Site uses cookies, pixels, and similar tracking technologies. By using the Site, you consent to the use of these technologies, subject to your browser settings and cookie preferences.
Analytics/Performance Cookies: Used by Google Analytics to collect aggregated data on how visitors use our site, which helps us improve performance.
Advertising/Targeting Cookies: Used to build a profile of your interests to serve you relevant advertisements on other websites or social media platforms.
You can manage or disable cookies through your browser settings or via the Opt-Out link provided below.
7. Your Data Rights and How to Exercise Them
You have the right to:
Request the deletion of your Personal Information we have collected (including records from forms and calls).
Request a copy of the categories and specific pieces of Personal Information we have collected about you.
Direct us not to share your Personal Information for cross-context behavioral advertising.
Opt-out of receiving future promotional communications.
To Exercise Your Rights (Access, Deletion, or Opt-Out):
We will verify your identity using information you provided in your lead submission before processing your request.
8. Data Retention and Security
Data Retention: We retain your Personal Information indefinitely until you request its removal, unless a longer period is required by law. You may exercise your Right of Deletion at any time.
Security: We use administrative, technical, and physical security measures to help protect your personal information.
9. Children's Privacy
Our Site is not directed to individuals under the age of 16.
10. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top.